Why Gold Making Blogs, Livestreams, Podcasts, and Websites are No Longer Enough.

Here’s the situation

Lets take a step back to Patch 7.0 pre-Legion gold making advice found on websites, blogs, and twitch live streams.

  1. Everyone knows about Fel Spreaders.
  2. Everyone knows about Fel Bat Pups.
  3. Everyone knows about Lucky Shirts.
  4. A few people know about Charred Locket.
  5. Everyone is fishing and dumping their fish, and fished up items on the AH.
  6. No-one knows about Garrison changes, and intend to never return.

How does this translate to 7.1 ?

  1. There are one billion Fel Spreaders on the AH.
  2. There are one billion Fel Bat Pups on the AH.
  3. Lucky Shirts are unique and nobody got time to manage the hassle of storing unique items. So their prices are holding and UP.
  4. Charred Lockets are selling well but slower.
  5. All the fish got sold. And now players want cheap invisibility potions for Mythic+ so [Crescent Saberfish] and [Jawless Skulker] are now RARE and HOLDING their prices.  7.1 cooking is making bank, so materials are still holding their prices, so fishing makes gold, so people want those [Worm Supremes] from Garrison Fishing Raids. In 7.0 you vendored them.  In 7.1 they are worth 20g each. Same with compasses.
  6. Garrisons are making bank.  Medallion of the Legion still sell for 3-4,000g.  Herbs sell. Gems sell.

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Why did the advice not work?

Let me tell you a story.


When gold making started, ten years ago, the gold making community looked like this:

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It was hard to read, hard to access, only a very few people expressed their ideas. It was rare. “Gold Guru” was actually a thing.

Now, gold making looks like this


and this


Anyone can be a Warcraft Gold Maker,* and invariably they are.  Every new patch, every new expansion along comes another dozen with their AMAZING insights that no one has ever heard before, honest. And then they disappear, leaving behind the exact same advice, whatever is “trending” in a flourish of personality-driven videos content.

*although “farmer” has become the popular term, this is actually an insult to gold makers

What do you think happens when 70-80% of your server are watching the exact same spoon-fed videos? Oh, come on!


Why Gold Making Blogs, Livestreams, Podcasts, and Websites are No Longer Enough.

Because everyone else is using them.


What can you do instead?

  1. Listen to your customers/buyers instead of your peers/competitors/bloggers/streamers
  2. Trust your experience
  3. Constantly reevaluate old content to see if others have forgotten useful information
  4. Don’t follow the herd blindly
  5. Always ask WHY instead of HOW

We’re living in a post-truth world, where making personality-driven videos that support the trending gold-farming idea is more desirable than actual useful advice.

And that’s why I’m committed to bringing you a mixture:

  • Old stuff, re-examined.
  • Ideas for inspiration.
  • Those click-bait trendy ideas.
  • The theory behind the farms.
  • Re-engineering the gold making process.
  • Thoughts on the warcraft economy, and on ethics/morals in trading.

Goldqueen faseAbout the Author

The Gold Queen is written by Alyzande. Working on her fifth 110, she has 9 years expertise in making gold, 19,000+ achievements, 1593 days played, over 39 million gold earned, and now playing World of Warcraft Legion live. The Gold Queen blog teaches you how to make gold playing Warcraft using ethical trading, auction house flipping, crafting, reselling, snatch lists, and farming gold making. Want more updates on Warcraft Legion? Support my Patreon for exclusive pre-release Legion Gold Guides.

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